Friday, 10 June 2016

Target Audience Research

We have done a range of research to find out what our audience will be for our music video. This will show us where to aim our video in terms of the target audience to allow us to get a wider audience.

2 comments:

  1. Solid job, but missing a few bits:

    Where are the interviews and focus groups?
    No social class test by a TA member?

    Slide 4 - 'age of people' - be clearer here.
    Slide 10 - highlight the songs from your genre that you mention
    Slide 23 - re-read

    B-

    Let me know when the above have been done

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  2. Extensive research - primary and secondary. Wide ranging research helps define your demographic and the primary research really combines your psychographic findings whilst developing your ideas too. well presented and great use of ICT.
    A

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